Heading style 1 - H1 with KW and service area
MAX 1-4 lines. Encourage booking - highlight the main service and business USPs. Include business name, their location or coverage area (if not mentioned above) and any important details that would appeal to the target user.
USP Value statement
USP Value statement
USP Value statement
Services
Service
Brief overview of service. Encourage the user to want to learn more.
Service
Brief overview of service. Encourage the user to want to learn more.
Service
Brief overview of service. Encourage the user to want to learn more.
Service
Brief overview of service. Encourage the user to want to learn more.
Company story
Time to sell the business, who they are and what key services they offer. Starting with the most crucial details, this section could be used to offer a snapshot of the business and start to demonstrate EEAT. Think about why the company should be chosen, what makes their services unique, and other USPs that would appeal to the target customer. Remember in-text links to booking and service pages.
H2 - Testimonials - IMPORTANT
2-3 lines of text - overview of general rating across the internet and what makes their customers happy. If the business doesn't have reviews, delete or utilise this space to invite users to share their thoughts on Yell.
"Lorem ipsum consectetur adipiscing elit. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl."
- Reviewer name & link (linked)
"Lorem ipsum consectetur adipiscing elit. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl."
- Reviewer name & link (linked)
"Lorem ipsum consectetur adipiscing elit. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl. Sed tellus libero, facilisis eget erat at, laoreet aliquet nisl."
- Reviewer name & link (linked)
Heading style 3 - Service/USP
Use this space to promote the most popular service or USP. Selling points might include service area, products and processes used or staff experience. Think about the business's proof of customer engagement, including their activity on social media or any live streams/workshops they've hosted.
Details of special offers, discounts, deals, or other USP
Heading style 3 - Service/USP
Use this space to promote the most popular service or USP. Selling points might include service area, products and processes used or staff experience. Think about the business's proof of customer engagement, including their activity on social media or any live streams/workshops they've hosted.
CTA
2-3 lines of text - Overview of key points discussed and last bid to encourage booking online.